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WSRCA INFORMATIONAL BULLETIN — No. 2017‐1W — Waterproofing Buildings in Special Flood Hazard Areas

Posted By WSRCA, Wednesday, November 8, 2017

Greetings to Members of Western States Roofing Contractors Association:


Over the last several years many of our WSRCA members have become more aware of the flooding hazards associated with low‐lying coastal areas and near river valleys where flooding may have historically occurred, and in certain areas that seem to flood with some regularity. However, recent climate events reportedly have caused many unexpected and “flash‐flood” events, even in areas otherwise known to the layperson as desert areas, which have caused millions of dollars of damage to nonwaterproofed buildings. Some of these flood events have occurred in fairly large metropolitan areas and some in densely populated urban areas of the U.S.


The Federal Emergency Management Agency (FEMA) has long been involved with regulating how buildings located in flood‐prone areas should be constructed, or repaired, and/or retrofitted. However, recently Factory Mutual (FM) published a new Factory Mutual Global Property Loss Prevention Data Sheet 1‐40 regarding floods, partial‐building waterproofing, etc. Some WSRCA members may be aware of FM’s 1‐40 published during 2016, but FEMA’s regulations and guidelines for Special Flood Hazard Areas (SFHA) may be less familiar to some of WSRCA’s members involved in aspects of waterproofing. This bulletin is intended to impart additional waterproofing and “flood‐proofing” information to WSRCA Members.


FEMA’s Special Flood Hazard Areas are locations that may not have regular flooding but are subject to significant flash flood events on a much less regular basis, and are associated with what are referred to as 50‐year, 100‐year, or 500‐year storm events.


When the quantity of flood water is primarily made‐up of rain water, as opposed to snow‐melt or other contributors, one of the main factors designers must consider is rainfall intensity. Rainfall intensity is typically expressed as inches of rain over a given time frame, and the U.S. Weather Bureau maintains rainfall records for the United States and most major cities in any particular state. The specific rainfall data is regularly updated by the National Oceanic and Atmospheric Administration (NOAA). The chance that an unusually heavy or intense rain may reoccur is referred to as a “reoccurrence interval” and is sometimes stated as a 50‐year or 100‐year chance of reoccurrence. The Table below provides examples of a 100‐year reoccurrence interval for several Western States and select cities in these listed states.


One such FEMA guideline document that provides detailed information on this Federal agency’s recommendations and requirements for residential construction and retrofit work, which can help WSRCA waterproofing professionals working in a SFHA is: Engineering Principles and Practices for retrofitting Flood‐Prone Residential Structures (Third Edition) FEMA P‐259 / January 2012. While the document is provided primarily for the design professional’s use, it is also helpful for the waterproofing contractor that may get involved in a retrofit or a new construction project in a location designated by FEMA as an SFHA, as our WSRCA members endeavor to understand the requirements outlined in these relatively new documents. A full copy of this FEMA document is available for download at


The requirements, outlined in the aforementioned document, for making changes or repairing buildings within these flood hazard zones are multi‐faceted. These requirements may impact waterproofing contractors who are asked to make an existing building either permanently or temporarily flood resistant. Permanent flood resistance is referred to by FEMA as “Dry Floodproofing” and is defined as: “Strengthening of existing foundations, floors, and walls to withstand flood forces while also making the structure watertight.” Temporary flood resistance is referred to as “Wet Floodproofing” and is defined as: “Making utilities, structural components, and contents flood‐ and waterresistant during periods of flooding within the structure.”


FEMA has strict requirements for new construction that must be met if a new building is to be located within a SFHA. These requirements must also be followed for existing buildings located in a SFHA that undergo substantial improvement or that are substantially damaged buildings undergoing repairs and waterproofing or dry floodproofing. These requirements can impact the contractor’s work in a variety of ways, but the important thing to be aware of is that there are special requirements and it is important for those involved in construction or repairs to be apprised of the requirements.


Background Information:

Whether your waterproofing project is commercial or residential, knowing whether there are any special requirements related to potential flooding, waterproofing, and/or floodproofing in the area in which the project is located is important for all members of the project team. FEMA provides information about the flood hazards in areas throughout the country via their FEMA Flood Map Service Center, which is available on line at


Factory Mutual Global also offers guidance for flood prevention and mitigation in Factory Mutual Global Property Loss Prevention Data Sheet 1‐40, Flood. (Register to receive Factory Mutual Global data sheets at Flood abatement solutions, in the form of FM Approved products, can be found in FM Approvals at


Factory Mutual Global relatively new Interactive Flood Map is also available, which is accessible online at‐and‐resources/global‐flood‐map. (Refer to Figures 3 and 4).




Also, as flood hazard management requirements become more stringent, some Jurisdictions are providing amendments to the Codes requiring that construction must comply with the minimum participating criteria of the National Flood Insurance Program (NFIP), the standard upon which the FEMA requirements are based. The latest edition of the International Building Code, which is becoming more and more widely adopted and/or adopted and amended by local jurisdictions, also contains requirements for construction within flood hazard areas. FEMA currently provides reference documents summarizing: the flood resistance provisions of the 2015, 2012, and 2009 International Codes (I‐Codes); the referenced standard from American Society of Civil Engineers (ASCE) 24, Flood Resistant Design and Construction; and requirements of the National Flood Insurance Program (NFIP), which can be downloaded from:‐code‐resources.


Notes of Interest:


Where Flood Waters May Inundate Part or All of the Main Floor of a Building:

Among the floodproofing information provided by FEMA, which may be of interest to WSRCA member waterproofing contractors, designer, and manufacturers, is a statement related to how much of a building should be allowed to be made waterproof. In areas where flood waters can be expected to inundate part or all of the ground floor of a building, and dry floodproofing is allowed, FEMA has stated that waterproofing should not extend up more than a height of three feet, (without an engineering analysis) due to the danger of structural failure from excessive hydrostatic pressure and other flood‐related forces (e.g., from heavy floating debris, such as fallen trees etc., being pushed along by flowing flood waters).


Buildings Constructed with Crawlspaces:

Where buildings are constructed with crawlspaces under the floor, FEMA requires items or materials that could be damaged by flood waters to be located elsewhere, and it requires flood openings in the foundation walls so that high flood water is free to flow through the crawlspace without exerting further water pressure/force on foundation walls. For new buildings or substantially damaged or improved buildings with crawl spaces, flood openings are also required under the NFIP.


Dry Floodproofing:

FEMA advises us that dry floodproofing measures may be best described as “a combination of operations plans, adjustments, alterations, and/or additions to buildings that lower the potential for flood damage by reducing the frequency of floodwaters that enter the structure.” (Engineering Principles and Practices for Retrofitting Flood‐Prone Structures, (Third Edition) FEMA P‐259 / January 2012, 5D‐1)


Note: FEMA cautions that dry floodproofing should be considered for short duration of flooding (e.g., of a few hours), and that a structural engineer should be called on to evaluate the building to determine if the wall and floor assemblies can resist the hydrostatic and other flood‐related loads the waterproofing may add to an otherwise non‐waterproofed existing building.


Examples of dry floodproofing modifications to existing buildings indicated as general guidelines in the FEMA document include: 


 Use of waterproofing membranes, flexible membrane flashings, sealants, and weather stripping gaskets to reduce seepage of floodwaters through walls (See Figure. 5) and wall penetrations;


 Installation of watertight shields; sealants and flashings for doors and windows, and other wall openings;


 Reinforcement of walls to withstand floodwater pressures and impact forces generated by flood‐water pushed floating debris;


 Installation of drainage collection systems and sump pumps to control potential water entering interior levels, collect seepage, and manage hydrostatic pressures on the slab and walls;


 Installation of check valves to prevent the backflow of floodwaters or sewage flows through drains; and


 Anchoring of the building to resist flotation, and lateral movement.



As with all building codes, standards, and governmental requirements, the language and requirements can change from edition to edition, which may occur with FEMA floodproofing‐related documents, and the new Factory Mutual Global document. As such, it is imperative to remain up to date on the current set of Codes and verify the current codes and regulatory requirements that are in effect for your specific waterproofing project. It is also important to be aware of and understand what regulations and requirements are in place for existing buildings versus new construction, and the different requirements related to substantial improvement or damage repair to existing buildings as it relates to floodproofing and waterproofing. Waterproofing for dry flood proofing can be different from the normal waterproofing of structures (e.g., below grade) to prevent the entry of ground water.


In Closing:

Thank you for your participation in the western waterproofing industry. We trust the above information aids you by providing resources that can better equip you when you and/or your company may be involved in construction and waterproofing‐related work in flood prone or flood hazard areas. Thank you for your support of Western States Roofing Contractors Association, and our active efforts to strengthen and advance technology and science in our industry, as well as to promote the art of quality roofing and waterproofing.



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WSRCA INFORMATIONAL BULLETIN 2017-S2 - Regarding Gutters, Downspouts & Drainage

Posted By WSRCA, Wednesday, November 8, 2017
Updated: Wednesday, November 8, 2017


Greetings to Members of Western States Roofing Contractors Association:


As the severity of surface weather storms appear to be occurring with greater frequency and in some areas with increased amounts of rainfall, WSRCA’s Steep-slope Committee wants to remind roofing designers, roofing contractors, and all of our members of the importance for appropriate roof system storm water run-off management. This bulletin in particular relates to steep-slope roof drainage and specifically gutters and downspouts.



Within the two primary model building codes that address storm water run-off management for the most of the Western region of the United States (The International Code Council’s [ICC] International Plumbing Code (IPC), and the International Association of Plumbing and Mechanical Officials’ [IAPMO] Uniform Plumbing Code [UPC]), the code requirements vary depending on the adoption of the model code and any amendments that local jurisdictions may have implemented.


In the International Plumbing Code (IPC), Chapter 11 Storm Drainage, published by the ICC, the installation of gutters on steep-slope roofs is not directly dictated or required. As with other model building codes, tables are included to assist with the sizing of gutters and vertical leaders (i.e., downspouts), often based on 100-year storm reoccurrence and 60-minute rainfall data. The most recent and current editions of the IPC do not provide language dictating the installation of gutters. However, the 2015 Uniform Plumbing Code and other previous editions, published by IAPMO, does state that gutters are required within Chapter 11, Storm Drainage. Therefore, it is critical to be aware of the Codes that are in effect in the jurisdiction of your roofing or reroofing project and understand the requirements for storm water run-off management. Please note that not all Jurisdictions adopt the most recent edition of the Codes, so it is important to also confirm and verify the year of the code that is in effect.


This WSRCA Technical Bulletin is intended to provide an overview of the varying code criteria and preliminary guidance for understanding model building code requirements that may be in effect for your project. In light of the magnitude of code changes over the last decade or so, WSRCA believes it is prudent that you verify which code is in place and understand the requirements that relate to your roofing and reroofing projects.


Background Information: 

Whether your steep-slope roofing project is commercial or residential, accommodations for roof drainage and proper run-off management are among many of the most critical and primary items to consider. Model Plumbing Codes have traditionally provided sizing tables for gutters and downspouts, although gutters may not always be implicitly required. Similar language for the International Residential and Plumbing Codes as well as the Uniform Plumbing Code generally state within the first few paragraphs of the Storm Drainage chapter, as a minimum baseline, that if there is not a requirement for connection to an approved storm water system, that rainwater from roofs shall be discharged so that storm water drains away from the building.



Also, as storm water run-off management requirements are becoming increasingly stringent, some code jurisdictions are providing amendments to the Codes that state or require that roof rainwater run-off shall be collected and managed onsite in rain water cisterns, bio-swales, or rain gardens, for example, as a means to keep the below-grade infrastructure of the city’s sewer and/or storm water systems from being overloaded during heavy rain events.



Individual states within the Western region of the United States, have adopted varying editions and combinations of the Codes, with many states and local jurisdictions providing their own Amendments to base line codes. In Washington State for example, the primary model code adopted for the State includes the International Code Council series of Codes (i.e., IBC, IRC, etc.), but continues to use the Uniform Plumbing Code in lieu of the International Plumbing Code. California’s Plumbing Codes are also based on the Uniform Plumbing Code, and therefore, include the requirements, further discussed below, that states that “Roof areas of a building shall be drained by roof drains or gutters.” The following sections provide a general overview of select code language from the primary model codes that may be pertinent to your roofing project.



International Code Council (ICC) Roof Drainage-Related Information: 

The International Code publishes the series of Codes, which include the International Building Code (IBC), the International Residential Code (IRC), and International Plumbing Code (IPC), etc. along with a number of other related codes sections. The most recent edition of the ICC Codes is published as the 2015 series of codes. Many jurisdictions have adopted the recent 2015 Codes; however, as mentioned above, not all city building departments or Authorities having jurisdiction adopt the most recent edition of the Codes and the effective Code for your specific project(s) need to be verified.


Within IBC’s Chapter 15: Roof Assemblies and Rooftop Structures, the Code states that roof drainage systems shall comply with sections from the International Plumbing Code (IPC). The IPC provides language in Chapter 11: Storm Drainage, Section 1101.2 Disposal, stating that rainwater from roofs shall drain to an approved place of disposal as well as language stating that “For one- and two-family dwellings, and where approved, storm water is permitted to discharge onto flat areas, such as lawns or alleys, etc. provided that the storm water flows away from the building. Section 1106.6 references Table 1106.6 for sizing requirements of roof gutters. In the 2015 International Residential Code, Section R903.4 Roof drainage, states that “unless roofs are sloped to drain over roof edges, roof drains shall be installed at each low point of the roof.”


Uniform Plumbing Code (UPC) Roof Drainage-Related Information: 

The Uniform Plumbing Code is published by the International Association of Plumbing and Mechanical Officials (IAPMO). The most recent edition of the UPC was published in 2015. The following language reference is provided in Section 1101.12.1 Primary Roof Drainage stating:


“Roof areas of a building shall be drained by roof drains or gutters. The location and sizing of drains and gutters shall be coordinated with the structural design and pitch of the roof. Unless otherwise required by the Authority Having Jurisdiction, roof drains, gutters, vertical conductors or leaders, and horizontal storm drains for primary drainage shall be sized on a storm of 60 minutes duration and 100 year return period. Refer to Table S 101.1 (in Appendix D) for 100 years, 60 minute storms at various locations.”


Please Note: For those States and Jurisdictions that are still utilizing the Uniform Plumbing Code, gutters and downspouts are required as part of your primary roof drainage system for steep-slope roof systems.



As with all building codes, the language and requirements can change from edition to edition, it is important to remain up to date on the current set of Codes and verify the current codes that are in effect for your specific project. It is also important to be aware and understand what the base line size of a storm means when Codes utilize the 60-minute rainfall duration, and 100-year return period or reoccurrence interval as the basis for design of roof run-off storm water management. Recent weather data indicates that severe rain events appear to be occurring with greater regularity, sometimes far exceeding the base line threshold. With the more severe rain events, it is likely that storms may have shorter duration bursts of heavy rain with large volumes of rainfall that can over burden the storm water management systems (e.g., some gutters and drain spouts, or tight lines), which may lead to potential rain water intrusion into buildings.


Studies have also been conducted in recent years that have shown many of the industries assumptions and design criteria for dealing with rainwater run-off have been historically undersized and not adequate to properly and efficiently drain rainwater from roof systems during some storms and heavy sustained rains. New drainage design methodologies and code requirements have been introduced in select Codes, and as the information is better understood and more testing is completed, it is likely that substantial roof drainage updates will be introduced and perhaps become more widespread. As an example, the 2015 International Plumbing Code has altered the methodology for sizing of roof drains on low-slope roofs, based on recent research, and other Code groups, such as the Uniform Plumbing Code, are likely to follow in a similar manner. WSRCA’s Low-Slope Committee is working on a separate Technical Bulletin regarding the updated roof drain design requirements for low-slope roofs, and we recommend that WSRCA Members become aware of that Bulletin and the related recent updated standards.


In Closing: 

We trust this information aids you to promote quality steep-slope roof and drainage systems. Thank you for your participation in the western roofing industry and for looking towards WSRCA to provide its members with industry-leading technical assistance for use on your steep roofing projects.


Thank you for your support of Western States Roofing Contractors Association, and our active efforts to strengthen and advance technology and science in our industry, as well as to promote the art of good roofing and waterproofing practices.


Copies of the IBC, IRC, and IPC may be purchased by contacting ICC, International Code Council at 800-786-4452 or visiting their website at 


Copies of the UPC may be purchased by contacting 909-472-4208 or visiting their website at 


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Crashing the Glass Ceiling - Women are Climbing the Ladder of Success in the Roofing Industry

Posted By WSRCA, Monday, November 6, 2017

Crashing The Glass Ceiling

Women are Climbing the Ladder of Success in the Roofing Industry


Courtesy of: Roofing Contractor Magazine

Roofing is an overwhelmingly male occupation. Whether contractor or crew, the guys who work in roofing are just that: guys.

Women in roofing are so rare they’re almost non-existent. The National Roofing Contractors Association (NRCA) has done some informal surveys, said 2015-16 President Lindy Ryan, and found that somewhere between two and 10 percent of roofing employees are women. National construction statistics, which include roofing contracting as part of the building occupations category, put the number of hard-hatted women at less than 10 percent.

But the number of women in roofing is increasing, and through organizations such as National Women in Roofing (NWiR), which boasts 500 members, they are finding their voice in the industry. From the manufacturing plant to roofing company management positions, women are gradually becoming more visible.

Like their male counterparts, women come to roofing from different backgrounds and with a range of goals and ambitions.


Diverse Influences

Ryan, the first woman in history to lead NRCA and a founding member of NWiR, has more than 25 years of construction management experience. Now a senior vice president at Tecta America Corporation, a nationwide commercial roofing contractor, in Sanford, FL, she once owned her own construction business and holds a Florida roofing contractors license.

Considered a trailblazer, she describes herself as “old school.”

She still lives in the town where she grew up – Orange City, Fla. – and has a cat named Jake. Her mom grew up there, too.

“I went to the same elementary school that she went to,” Ryan said, “and I graduated from the same high school that my mom graduated from, 21 years later. I've lived there my entire life except for my time in college, which was in Orlando at the University of Central Florida.”

Her parents were major influences in her career. “My dad gave me confidence that I could do anything,” she said. “My mom taught me to believe in myself. They have always been my biggest supporters.”

After graduating in 1980 with a degree in business, Ryan went on to obtain her real estate license and later her broker’s license. In 1997, she became a state certified roofing contractor. She started at Tecta America in 2005 after the company bought her construction business, General Works LLC.

During her time in the construction and roofing industry, she has been active in the NRCA, serving on a number of committees, including technical operations and government relations. Also interested in legal issues related to roofing, Ryan is a supporter of ROOFPAC, the NRCA’s political action committee, and a former president of the National Roofing Legal Resource Center.

On the other hand, Missy Miller, plant manager at the Atlas Roofing manufacturing facility in Hampton, GA, grew up around construction supplies.

“My dad had a hardware and lumber company growing up (in Florence, AL),” she said. “I actually remember running across the tops of the Atlas shingles he stored under his sheds when I was little.”

Her other influences include her coaches – “I played a lot of sports growing up and have always thrived in team and individual competition,” she said – and her grandfather, a former chemical engineer for the TVA who always tried to help her with her homework.

In college, she studied chemical engineering because, she said, “I was always good in science and math. I wanted to do something challenging in school, so I chose chemical engineering from the beginning. I remember my sister trying to talk me out of it, but for some reason I had made my mind up.”

Miller, who has been with Atlas since June 2014, began her career at a company that made fabrics for automobile seats and decorative upholstery. She next moved on to a sheetrock plant and then to Saint-Gobain, the world’s largest building materials company, where she was a quality manager and later a quality and process engineer for the glass mat operations. Glass mat is a primary component of asphalt shingles and Atlas was one of her customers.

“Just about every manufacturing process has a chemical component,” said Miller, whose specialty is process engineering, or finding ways to improve the manufacturing process.

At Atlas, she directs the operation of the plant with an eye toward making quality products in the most cost-effective way possible.

Like Miller, Brooke Ivey has roofing in the blood and like Ryan, is still part of the area where she grew up. She started working summers at her father’s company, Ben Hill Renovations in Douglasville, Ga., when she was in middle school. Later, the job helped her save up for her first car.

Now residential coordinator/marketing for the company, she never planned to make roofing a career.

“I went to college as an early childhood education major,” she said. But she loved working at Ben Hill while she was in school, helping the accountant enter accounts payable in the ledgers, doing filing and answering the phones. Then she began helping with marketing and designing the company’s business literature.

“That’s when I decided to change my major to business marketing, she said. “I kept working part time until I graduated and then I worked there full time after college. I've been there ever since. Now, I have gained more responsibilities and co-manage the residential department and hope to take over once my dad retires.”


One Of The Guys

Being a woman in a man’s field, Ivey not only had gender dynamics to deal with, she also had family issues.

“First I had to earn all the guys’ respect and prove to them I was there for the long haul,” she said. “I had an added challenge being the owner's daughter. We all know what comes with that.

“Now 10 years later, I don't run into that so much. We have a great, solid team and we all work together great – though sometimes people on the phone are surprised to speak with a younger woman.”

For Miller, who went into manufacturing immediately after college, dealing with the guys was difficult. She soon learned to adjust.

“I had to learn to take emotion out of the equation and stick to the facts and data,” she said.

“I believe that women have a harder time gaining credibility, whether real or imagined. I have worked in places where women were treated as inferior and where women were treated as equals. It is hard for me personally as I still feel like I have to prove myself sometimes, but I am very blessed to work with the group I do now. Atlas has been nothing but supportive, and that has been invaluable to me.”

Ryan’s experience, though positive and rewarding, still entailed some lessons.

“I’m thankful and blessed to have spent my career with so many smart, visionary men,” she said. “Have there been challenges? Sure. They were part of the learning experience. I had to learn how to be strong enough and not become a witch.

“Primarily, men want to work with people who are strong, have an opinion and conviction, but are not difficult. I don’t believe I face any challenges that men don’t face.  We’re all in this together.”


A Path For Others To Follow

Figuring out how to stand toe-to-toe with the guys is crucial for women who want a successful career in a male-dominated field. Knowing one’s worth and contribution to the company may be equally important.

“Learn where you can contribute and make a difference,” Miller advised women coming up on the manufacturing side.

“It wasn’t until about four years into being a manufacturing engineer that I learned that I could really save the company a lot of money and that I was good at the process details. I was able to gain confidence and step into new roles and thrive. Do not be afraid to speak up and also ask a lot of questions.”

Men actually like working with women, Ryan said. “Women think differently, and that difference can sometimes be a game changer.”

For their part, women need to be genuine, she said, as well as team players who should seek out or build a good team to work with. Also, she said, “be prepared, learn as much as you can, be pleasant, laugh, look and act the part, don’t second-guess yourself and believe in yourself.”

Finally, Ivey’s counsel is brief and to the point – and underpins any other career-building suggestions for women or men: if you want to make a go of it, stick with it.


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Dry, Safe & Secure - Home Gets New Metal Roof to Ward of Elements in Reno, Nevada

Posted By WSRCA, Friday, November 3, 2017

Dry, Safe & Secure

Home Gets New Metal Roof to Ward of Elements in Reno, Nevada


Courtesy of: Western Roofing Magazine, Marcus Dodson

Homeowners who get over 50 years of service life out of a wood shake residential roof are getting their money’s worth. That’s what happened recently in Northern Nevada. During the last few years of roof life there were problems: curling, missing shingles after a wind, and then the inevitable leaks began. It was clearly time for a new roof.

The Reno, Nevada, homeowners did some research. Since the Reno/Tahoe area had been prone to lightning-caused fires in recent years, they needed a Class A roof. Freeze/thaw is also a concern in this climate, and they further wanted a roofing system that would help keep the home cool in the summer and warm in the winter. After looking into tile and fiberglass laminated shingles, they chose to go in a different direction. Decra® Villa Tile was chosen for it's classic beauty, elegance, and architectural detail of an old world Italian tile.

Steve Gubera, regional manager Pacific Northwest for Decra, said, "It is always a compliment when Decra is chosen by homeowners who have looked at many different roofing products. I feel the Decra Villa Tile was a great choice for this project not only for its appearance, but also for its performance. The location of the project is at the base of the Sierra Mountains, which gets extreme wind and weather.

Decra has nearly 60 years of experience with performance in extreme weather conditions all over the world." Decra panels are structural grade steel, with a minimum tensile strength of 52 KSI. They are rigid enough to tolerate reasonable loads, while allowing profile designs without the risks of cracking or significant elastic recovery. The Decra Roofing Systems' design allows for roofing panels that contain numerous protective layers. Each of these layers serves the dual function of protection or adhesion for the next processing step.

The multi-layer steel panels are topped off with ceramic-coated granules and an overglaze. D&D Roofing & Sheetmetal, Sparks, Nevada, was the roofing contractor selected for this project. Rich Borden of D&D Roofing stated that, “Our crews like working with Decra. The quality of the material is consistently good and the interlocking panels go down smoothly. Homeowners really like the Decra product line. The realistic look and depth of the panels complement custom and high-end projects.” D&D chose to get a Premium Report from EagleView® Technologies.

"The reports from EagleView make it easier for our estimators and speed up the time it takes to get our bid to the homeowner. With the report, we get aerial imagery, a 3D diagram of the roof, and accurate measurements of ridges, valleys, eaves, as well as the area," explained Borden. While not required, the homeowners elected to have the panels installed on battens, further increasing the airflow. The system also does not require a roof tear-off, but the homeowners chose to do so. New plywood decking was installed where needed, followed by Feltex® synthetic underlayment, with CertainTeed® Winterguard(TM) HT peel and stick underlayment at the eaves and valleys. Next, the wood battens were applied, followed by the Decra metal roof panels and bird stops. The 6,500 sq.ft. roof also had two small skylights and one large skylight that had to be custom built. New gutters all around completed the project.

The Villa Tile profile that was selected for this project mimics a tile roof look, but is a fraction of the weight. The design of the Villa Tile reduces heated air entering an attic space. The barrels are 3-1/4" high, providing an offset from the roof deck, which contributes to the continuous airflow across the deck and helps to pull the heated air away from the attic. Less heated air in the attic equates to less stress on the cooling system, and lower energy consumption. In addition to being energy efficient, each panel is made from steel, which is durable and has upwards of 25% post-consumer recycled steel content. The Villa Tile installation was straightforward, with clean edges, smart elements, and natural color variations. The steel-coated panels look like clay tile from the street, but weigh much less than other roofing materials.

They are Class 4 impact resistant, freeze/thaw resistant, and steel is a non-combustible, Class A rated material. "Decra Villa Tile has no exposed fasteners, and comes with a Lifetime Limited warranty as well as a 120 mph wind warranty so the roof should be able to withstand anything Mother Nature throws at it. From an environmental point of view, steel is the most recycled product in the world. Decra is also compatible with water recovery systems due to the fact that nothing harmful washes off the roof as the product ages," stated Gubera. With this hidden fastener system, the panels are low maintenance and walkable.

While originally scheduled to be finished within a couple weeks, the project took almost two months to complete. This was due to weather delays and the need to fabricate the large custom skylight. Despite the delays, the homeowners remained content with the quality and progress of the work. They are pleased with the look and security of their new roof and now have one less thing to worry about the next time severe weather hits Northern Nevada.


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Budgeting Time - Know How To Get What You Need

Posted By WSRCA, Friday, November 3, 2017

Budgeting Time

Know How To Get What You Need



Courtesy of: Western Roofing Magazine, Heidi Ellsworth


(Editor's Note:  Heidi J. Ellsworth, a graduate of the University of Portland, has been 

working in the roofing industry since 1993.  Having held positions with EagleView® 

Technology Corporation, Carlisle Construction Materials, Eco-Star™, and Malarkey 

Roofing Products®, Ellsworth is now the founder of the roofing-focused marketing 

firm, HJE Consulting Group.)

At the end of every summer there is that one morning when you can smell fall in the air.  It can be a sad moment that heralds the end of a summer of roofing success.  For me, it also signifies budget time.  Fall is the time to begin preparing for the new year.  As a roofing contractor, there are many things that you should be doing to prepare.

The first is to make sure that you review your current year-to-date financials.  How have you done with marketing this year?  Are you over or under budget?  Do you have a budget?  Tracking dollars that are spent on marketing is very important.

Let’s start with those who may not have a marketing budget.  As we move towards the new year, it is important to identify what has been spent on marketing to help build a new year budget.  This is going to include everything you do to brand and market your company to the public.  Categories may include: printing and collateral production, for items such as truck magnets, door hangers, etc.; memberships for associations and civic groups; home shows, such as exhibit space and graphics production; subscriptions for email software and other services; freelancers for website creation/maintenance, graphic design, and writing; technology costs for websites, social media, and customer relationship management; and digital and traditional advertising, such as ad words, television, and radio.  Once you have looked at the past, take the time to look at the future.  Gather your leadership team and talk about the new year and what you hope to accomplish.  By reviewing future goals, you can start creating an overall budget to support those plans.

As the marketing budget comes together, there may be an overall concern on how you are going to make this work.  There are many ways to creatively fund your marketing budget for overall success.  Right now, as you are working on your marketing budget, so are your manufacturers and distributors.  They are looking at certified contractor programs, reward programs, and business building opportunities.  Fall is the best time to get with them to sign up for next year’s promotions.

If you are already signed up, do not forget to take advantage of your year-end rewards.  Every major manufacturer has programs for business building support but many do not ask for it or follow-up with the paperwork.  It is worth the time to look at what type of marketing tools and services are provided.  In fact, it is not just at the end of the year when these are available.  Your marketing budget can be supplemented all year long by using manufacturer services, discounts, and opportunities.

Talk to your suppliers about cooperative advertising programs that will contribute dollars toward marketing initiatives that include their logo.  There are different guidelines for what is covered and there might be reporting required, but this is free marketing money.  In many cooperative programs, contractors earn dollars based on material purchases or warranties sold.  These same programs will often see those dollars expire at the end of the year.  

There are also manufacturers that will design and provide co-branded materials for you to use in presentations and marketing efforts.  They may offer technology to support your needs, including search engine optimization services, website support, sales apps, and much more.  All you need to do is ask your sales representative and they can give you details of their program.  

Finally, be sure to look to all your local vendors for the best value, which is not necessarily always the best price.  Marketing and advertising can be expensive, but there are many ways to supplement what you are doing with value ads.  Value ads include free extras that can help promote your message and brand further than traditional advertising.  An example would be if you advertise with TV or radio, they might also be able to do video production, events, and sponsorships.  They should also have an active web and social media presence where they can highlight your company.  Look at what other advertisers are doing and ask for the same.

Budgeting is critical for marketing success.  Take the time to think about what you want and how you are going to accomplish it.  I find that working on a marketing plan first, setting goals, and really determining the brand and culture of your company makes the budgeting process much easier.  So, take the time now to look back at the year and forward to 2018.  Working with your leadership team, mentors, and advisors to develop a strong marketing plan and budget now will mean additional success in the year to come.


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A Historic Reroofing Project

Posted By WSRCA, Friday, November 3, 2017

A Historic Reroofing Project

Restoration of 120-Year-Old Steep Roof in Belvedere, California


Courtesy of: Western Roofing Magazine, Michael Russo

It took a wise property owner and a trusted contractor to complete a highly complex reroof while honoring the memory of one of California’s most successful turn-of- the-century architects. In 1898, Albert Farr designed a single building of two-story cottages in Belvedere, California, with a dramatic 18:12 roof pitch reminiscent of the grand English manor houses of the time. Farr designed what was dubbed The Farr Cottages before he reached 30, but according to architectural historian Bradley Wiedmaier, never received the full credit he deserved.

There’s little doubt Farr would have appreciated the care and concern shown to the cottages built directly off the San Francisco Bay when it came time to reroof them. He may also have looked on the scaffolding system built by Ken Cooper Roofing, San Rafael, California, as an engineering marvel in his time. President Ken Cooper spent three years cultivating this 114-squares reroof before it went out to bid. Along with their reputation, Cooper’s detailed presentation of the cost, job layout, and completion date earned him this prestigious project. Keenly aware of the building’s condition, the client acted quickly when 20-year-old fiber cement shakes began blowing off the roof.

The shingles had absorbed moisture and had begun to fall apart under the high winds and heavy rains that commonly come off the San Francisco Bay in midwinter. Estimating the job alone had to be a nightmare, as the work encompassed 94 roof facets that forced Cooper’s six-man crew to start the job 94 times. “We were probably getting 300 sq.ft. of shingles, hip, ridge, and flashing installed on a good day,” says operations manager Kyle Cooper. Prior to this, Kyle constructed an elaborate, multilevel scaffolding system that enveloped the entire building at the eave line and even extended into the Bay at high tide.

The five-unit building sports five docks leading to the water. With all of the tenants occupying their residential suites during reroofing, the early job planning centered on the safety of the tenants and Ken Cooper Roofing’s crew. Pedestrian canopies were set up all around the building to allow pedestrian traffic and tenants safe access to their units. Three strategically located ramps led to dump trucks at curbside, which allowed the roofing crew to efficiently dispose of roofing waste. As luck would have it, the property owner had recently supplied its tenants with exotic Ipe wood decking.

So, Ken Cooper Roofing installed a protective board over all deck areas before setting up the scaffolding to avoid scratching the costly material underneath. The contractor went to bid without knowing the full condition of the plywood deck. But thanks to the client’s decisive action to reroof in a timely fashion, the plywood was still in good condition. However, the condition of the existing copper valleys and flashings was less desirable. Nail penetrations through the materials convinced Ken to replace all the copper flashings. “As the project includes a GAF Golden Pledge® Limited Warranty, we wanted to construct a new flashing system from scratch,” says Ken Cooper, president, Ken Cooper Roofing.

“The copper pipe flashings and copper valleys were probably the toughest to produce due to the 18:12 pitch.” GAF WeatherWatch® Leak Barrier was installed where roofs are most prone to leakage. These vulnerable areas include valleys, dormers, plumbing vents, wall flashings, pipe penetrations, and chimneys. The Farr Cottages also had a number of copper roof vents dispersed throughout the field of the roof. These were removed and the penetration holes covered with new plywood. Next, the contractor installed 415' of continuous 9" Cobra® Exhaust Vents at the ridges to allow greater ventilation performance.

Finally, GAF Pro-Start® Eave/Rake Starter Strip Shingles were installed at the eave and rake edges for added protection against wind-drive rain. The company says it was rewarding to be selected to reroof such a high-profile project, and Ken Cooper Roofing has already received several calls for roof estimates in Belvedere. “It was also special that a family-owned business like ours was chosen by such a well-regarded local developer," concludes Cooper.


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Roofing Companies Form Asphalt Underlayment Council

Posted By WSRCA, Friday, November 3, 2017

Roofing Companies Form Asphalt Underlayment Council


Courtesy of: Roofing Magazine

Four roofing companies—CarlisleGardner-GibsonMaryland Paper and Mid-States Asphalt—have formed the Asphalt Underlayment Council (AUC), a new industry association developed to cultivate the long-term success of underlayment products for building envelope applications for both residential and commercial structures.

This new group’s Interim Executive Council was instrumental in identifying the need for an industry council that supports the standardization of underlayment product quality, performance and integrity. Current AUC members include Owens CorningPolyglass USAMule-Hide ManufacturingGMC Roofing & Building PaperGAP RoofingWarrior Roofing Manufacturingand GAF

“With the introduction of new types of roofing underlayment products, it was felt that an industry group was needed to monitor, administer and contribute to product standards,” noted AUC Executive Director Michelle Miller.

Because standards and requirements for roof repair, reroofing, roof recovering and replacement often lack clarification within the definition of underlayment, AUC’s inaugural technical committee will focus on code classifications and industry regulations.

“The pathways to code compliance vary depending on the product type,” said John Woestman, AUC’s technical director. “The continuous influx of newly designed products and ever-evolving regulations requires a strong knowledge base with deep understanding of the codes prevalent in this industry.”

Bringing regulatory issues to light through educational initiatives and industry outreach will be accomplished through raising awareness and advocacy. AUC will actively assist in the development of building codes to ensure the high performance of roofing systems in the future.

“We will work directly with installers and contractors who may not be aware of the various product categories that are occurring in the underlayment industry,” said Robert Almon, AUC Interim Executive Council member. “Understanding the nuances of underlayment as well as discerning codes and comprehending code compliance are vital. With our combined historical experience, AUC is in a prime position to ensure all the issues surrounding underlayment are addressed through a range of resources from an engaged council, committees and membership to a vibrant website that will be launched soon, growing media outreach, literature development and ongoing educational opportunities.”

The group welcomes roofing underlayment firms to join AUC to work to make these important initiatives viable and sustainable. To learn more about the Asphalt Underlayment Council or to ask about membership, email or call (847) 686-2243.


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Prevent Roof Fires During Torch-Down Projects

Posted By WSRCA, Friday, November 3, 2017

Prevent Roof Fires During Torch-Down Projects


Courtesy of: Roofing Magazine, Michael J. Dudek

While driving to work recently, I heard a news story on the radio: An unlicensed roofer was charged with causing a fire at a local apartment complex. When I arrived at the office, I Googled “fires caused by roofers.” The results included stories from across the nation:

  • Roofing crew blamed for a Chicago strip-mall fire.
  • Roofer’s torch likely cause of huge Arizona construction-site blaze.
  • Roofer’s blowtorch sparks a six-alarm fire in Hamilton Township, N.J.  

Obviously, using an open-flame torch to install torch-down roofing systems can pose a fire risk. Torch-down roofing is a type of roofing that consists of layers of modified bitumen adhered to layers of fiberglass with a flame torch. Torch-down roofing is used only for flat or low-slope roofs.

This process is popular with many contractors, mainly because of its ease of installation and its adaptability. With this system, the modified bitumen can bond tightly to metal flashings while the rubbery additives in the asphalt allow the roofing to expand and contract when other roofing systems may crack. In addition, roofers like torch-down roofing because it is easy to apply.

Unfortunately, it can also be dangerous! It is easy to make a mistake with the torch that could result in disaster. Consider roofers that are torching down a roof and accidentally overheat something in the attic—insulation, for instance. They end their work for the day, not noticing the smoke coming out of soffit vents. Before long, that smoldering material in the attic heats up and starts a fire that quickly spreads throughout the dry, hot attic and, often, to the rest of the structure. 

Regulations and Best Practices OSHA has developed standards that can help prevent these types of fires. Here are some of OSHA’s fire-protection and -prevention rules from the construction and general industry standards: A fire extinguisher must be immediately accessible for all torch-down operations. A fire extinguisher is needed within 50 feet of anywhere where more than 5 gallons of flammable or combustible liquids or 5 pounds of flammable gas are being used on the job site. No one on a job site can be more than 100 feet from a fire extinguisher at all times. There must be at least one fire extinguisher for 3,000 square feet of work area.

All flammable or combustible debris must be located well away from flammable liquids or gases. Combustible scrap and debris must be removed regularly during the course of a job. Piles of scrap and debris must be kept at least 10 feet from any building. A fire watch person should be posted to immediately address any possible smolders or flare-ups. The fire watch person should remain on post for 30 minutes after the torch-down job is finished for the day. While the actions spelled out in these construction regulations are mandatory, roofing professionals should be aware that these are minimum requirements.

Tags:  SAFETY 

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Antis Roofing & Waterproofing Is Making a Difference By Embracing Community Service

Posted By WSRCA, Friday, November 3, 2017

Antis Roofing & Waterproofing Is Making a Difference By Embracing Community Service


Courtesy of: Roofing Magazine, Chris King

If the name Antis Roofing & Waterproofing sounds familiar, it’s probably because you’ve seen it in the trade press quite a bit lately. The Irvine, California-based company received several awards at the 130th National Roofing Contractors Association Convention, including first place in the CNA/NRCA Community Involvement Award, which honors NRCA contractor members for charitable works. Two Antis Roofing employees, Narciso Alarcon and Manuel Cortez, received Most Valuable Player (MVP) awards from the Roofing Industry Alliance for Progress, and Alarcon was also named the Best of the Best by the Alliance and Professional Roofing magazine.

 In March, the company’s founder and CEO, Charles Antis, was elected to the board of directors for the NRCA. Later that month, he was honored by Alzheimer’s Orange County for his volunteer work on behalf of that organization and his company’s community service projects. In April, Antis was named to the board of the Orange County Ronald McDonald House.

For Charles Antis and everyone else at the company, it’s been a whirlwind year. “Someone was joking that it’s like Academy Award season,” Antis says. “I don’t want to get too caught up in it, but this may never happen again, so I want to enjoy every moment of it. I want to make sure my team enjoys every moment of it. It’s been really nice to be recognized for stuff that we think is important because it shows us that other people think it’s important, too. And there was a period where maybe it didn’t feel that way. It feels like it’s working and we’re making a difference, and that’s why it feels pretty awesome today.”

Filling a Niche

For Antis, the company’s community service projects are inextricably linked to its purpose and mission as a company. He says it just took him a while to realize that fact.

Founded in 1989, Antis Roofing has 90 employees and specializes exclusively in work for homeowners associations. Most of the roofing work involves clay tile, but it also does a lot of asphalt shingle roofs, metal roofs, and single-ply systems—primarily PVC. “Our only focus is HOA,” say Antis. “Our company services approximately 1,200 HOAs that average 200 units each. That’s 240,000 individual homeowners that could call us at any one time, so that’s a challenge.”

The demanding HOA market keeps the business running on all cylinders, notes Antis.“Because we were focused on this super-high customer care market, we developed some really great qualities as a business,” he notes. “For example, we photograph virtually everything we touch, everything we see, everything we do. We upload about 6,000 images per day because that’s what it takes to protect all of our stakeholders, from our material suppliers to our manufacturers to the individual homeowners association board members and homeowners. We memorialize everything that occurs with photographs and notes in our enterprise resource planning (ERP) system, much like a property manager would.”

In the drive to improve his company, Antis asked himself a lot of questions, including basic questions about what motivates him and the true purpose of his company. “Somewhere along the line we discovered that our purpose is to keep families safe and dry,” he says. “That’s what helped lead us to our philanthropy. It brought us back to the community.”

Finding a Passion

Antis believes the company’s community service efforts help employees find their passion and make a connection with the community. “Our philanthropy is tied to our central theme,” he notes. “We believe everybody deserves an opportunity to live in safe, dry home and have a happy family there.”

The first board Antis joined was for Habitat for Humanity in Orange County, which embraces the same goal. He also serves on NRCA committees and will begin serving on the NRCA board for the same reason. “I’m able to give back in a way that lifts me, my people, my stakeholders and my industry,” he says. “I’m also on the board of Ronald McDonald House, which is again giving people a safe, dry place to live while they visit their sick children in the hospital. All of these board memberships that I do are focused on keeping families safe and dry, which is the central mission of Antis Roofing.”

The company has worked with Habitat for Humanity since 2009, and it also helps other nonprofit organizations by repairing, maintaining and replacing their roofs at no charge through the Antis Foundation “This year we are keeping 15 different nonprofits dry,” he says. “In fact, we have two complete re-roofs we are setting up this summer for the Boy Scouts of America and America Family Housing.”

Everyone at the company has found community service projects personally rewarding, notes Antis. It’s also helped the business grow and thrive. “We’ve discovered that the more we give, the more we grow, the more money we make, and the more we can give,” he says. “We are in this awesome little cycle where we have purpose in our work. We understand that there is something magical happening right now, and we just have a hard time saying no when somebody has a leaky roof.”

Antis believes his purpose in life is to ignite passion in others to create social change. “We believe that we can bring that passion out in every worker in our company and all of our stakeholders. We have this crazy philosophy around here that we are changing the world, and because of that, we are changing the world. And that’s freaking awesome.”


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Common Financial Mistakes Roofing Contractors Make

Posted By WSRCA, Friday, November 3, 2017

Common Financial Mistakes Roofing Contractors Make

As a contractor, you call all the plays, make all the decisions and drive the business.


Courtesy of: Roofing Contractor Magazine, Monroe Porter

It’s funny how some things have changed in the last 40 years regarding contractors but much hasn’t. When I started consulting in 1976, the biggest single problem contractors had was not knowing their numbers and having poor financial information. That’s still true today. The vast majority of contractors who join our networking groups have a poor understanding of where they make and lose money. In many cases, some simple evaluations quickly identify weak areas. Dependent on the business’s size, the contractor can suddenly make 30-75k more profit per year. Here are some of the more common financial mistakes we see contractors making.

Poor Financial Records

Many small to mid-size contractors let their accountants keep all their financial records off-site. They’re processing payroll, making tax deposits, etc. but the contractor’s on-site records aren’t updated or usable on a monthly basis. I always chuckle when I ask a contractor how they’re doing and the reply is, “Not sure, haven’t gotten my books back from my accountant.” Accounting is merely scorekeeping. It would be absurd to ask the basketball coach at halftime how the team is doing and have him reply, “I’m not sure, I have to talk to the scorekeeper.” As a contractor, you call all the plays, make all the decisions and drive the business, and you need good financial information to make those decisions.

Failure to Close Out Monthly Financials

Bookkeepers see the financials as balanced when the checkbook balances. The month is balanced when all jobs are closed and jobs in progress are calculated. It’s not uncommon for a contractor to show huge month-to-month swings regarding profitability. Usually this is a sign of poor monthly closeouts. A quick check on this is to compare your raw cost of field labor to total sales. If your labor normally runs about 25 percent of sales and this month it’s 50 percent of sales, you either have big losses or sales that weren’t billed into this month. If your labor is normally 25 percent and this month it’s 10 percent, you either have a big winning job or, more likely, last month’s sales carried over into this month.

Poor Wealth Distribution

Even financially successful contractors make mistakes. Too many contractors fail to diversify and build financial wealth outside the business. Even if you have a nice business facility that’s valuable, it’s still real estate that’s tied to the business. Many contractors believe they’ll sell their business and use the money for retirement; rarely is this the case. Even if you sell your business, you’ll probably have to help finance the sale, particularly if it’s to internal employees or family members. You also face the challenge of getting your equity out of the business. The bigger the business, the larger the equity, the greater the challenge.

Try to maximize retirement and build wealth outside the business. Consider hiring a certified financial planner to help you diversify your wealth. When hiring a financial planner, always ask how they’re paid for their services. Some stock brokers and insurance agents claim to be financial planners but are biased toward their own products. 

Confusing Cash with Profits

Cash can be an emotional and misleading indicator of business success. When we were kids, having cash let us go to the movies or buy something — thereby making us feel good. Cash shortages in the business creates stress as we have to make payroll and having cash makes us feel safe. Unfortunately, cash isn’t a good measurement of profits.

For example, when business slows in the fall, you might have lots of cash as you’re collecting money for jobs you just finished and don’t have as much money going out on new jobs. Cash is flowing in but the business might actually be unprofitable that month. The opposite happens in the spring, when you’re outlaying cash to start work and haven’t gotten paid for it yet. Cash is a little like pulling a trailer. It will follow you and come in just fine as long as you’re charging enough, getting jobs done on time and working for people who will pay you. 

Cash is a business tool that helps keep the wheels of the business oiled. It’s not a profit measurement. With this in mind, make sure all your financial statements are run accrual and not in cash. If your accountant does your taxes in cash, that’s okay but don’t use cash statements to evaluate your business profitability. Cash statements don’t include bills you haven’t paid and accounts receivable. In others words, it doesn’t include what you owe others and what others owe you, so cash results can be very misleading. Most accounting software has a simple button to push that offers the option of running a cash versus an accrual statement.

These are just a few of the financial problems contractors encounter. If you’d like to discuss your own situation, please feel free to reach me via the contact information below. There’s no charge to answer a few questions over the phone.


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Sustainable Metal Roofing Grows in Popularity

Posted By WSRCA, Friday, November 3, 2017

Sustainable Metal Roofing Grows in Popularity

More homeowners are selecting metal roofing because it provides enhanced protection and service life.

Courtesy of: Roofing Contractor Magazine, Jim Hoff

Metal is one of the most sustainable roofing materials, and now it’s becoming one of the most popular. Within the last few years, residential metal roofing systems have reached and exceeded double-digit market share. According to information released by the Metal Roofing Alliance (MRA) in 2016, metal roofing systems have grown from around four percent of all residential roofing in 1998 to over 11 percent by 2015. Based on this data, the MRA estimated that over 750,000 U.S. homeowners chose to install a metal roof in 2015, making metal roofing second only to asphalt shingles in residential applications.

The MRA estimate was based on an annual survey conducted by Dodge Data and Analytics, which measures the percent of homeowners who purchased building products in a given year. Questions about metal roofing were included in the survey, and the results helped reveal which type of metal systems homeowners preferred and what motivated them to select metal roofing.

The most popular style of metal roofing consisted of the traditional vertical ribbed panel systems accounting for 71 percent of all sales, followed by a variety of proprietary metal shingle/shake/tiles accounting for 22 percent. The top reasons homeowners provided in the study for why they chose a metal roof included:

  • Longevity (26 percent)
  • Strength/Protection (22 percent)
  • Attractiveness (15 percent)
  • Good investment value (15 percent)

All in all, the survey suggests that more and more homeowners are selecting metal roofing because it provides enhanced protection and service life while increasing the value of their property.


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FlashCo® Recognized as One of the Best Places to Work in the North Bay

Posted By WSRCA, Friday, November 3, 2017

FlashCo® Recognized as One of the Best Places to Work in the North Bay


Courtesy of: Roofing Contractor Magazine

SANTA ROSA, Calif. — FlashCo Manufacturing, Inc. was recently named one of the 100 best places to work in the North Bay by the North Bay Business Journal. FlashCo was recognized as an exceptional employer with excellent workplace practices. 

“FlashCo has been growing at a steady pace,” says FlashCo President Greg Morrow. “That growth and success can be directly attributed to our employees. We’re a team, spread out throughout the country dedicated to the principle that we can save the contractor time. We’ve worked hard to develop a company culture around our core values of integrity, respect, customer satisfaction and can-do attitude.” 

The North Bay Business Journal makes their best places to work selections based on employer nominations and employee surveys. The employee surveys include questions related to employer credibility, respect, fairness, pride and camaraderie. The 100 winners were chosen from over 8,100 employee surveys submitted. FlashCo is one of 21 first-time winners in the annual survey. 

 “Our employees and their success are the backbone of our company,” said Morrow. “While some employees come here with experience, others receive training on the job, giving them a marketable, in-demand skill that can lead to a life-long career supporting the roofing industry.” 

For more information, visit


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OSHA Issues Interim Guidelines for Silica Standard Enforcement for Roofing Contractors

Posted By WSRCA, Friday, November 3, 2017

OSHA Issues Interim Guidelines for Silica Standard Enforcement for Roofing Contractors


Courtesy of: Roofing Contractor Magazine

The U.S. Occupational Safety and Health Administration (OSHA) issued its official interim enforcement guidelines for the newly-implemented silica standard.

The key provision of the rule with the greatest potential impact to roofing contractors is the reduction of the allowable exposure limit from 250 to 50 micrograms per cubic meter of air averaged over a traditional eight-hour shift. The standard was approved last year but implementation was delayed until last September while the agency developed guidelines for enforcement of the controversial changes.

A lawsuit filed last year by seven national trade associations to block the rule was recently dismissed. The guidelines are designed for OSHA inspectors to follow, but are noteworthy for roofing contractors because they cover everything from exposure assessments to methods of compliance including the medical surveillance provisions. It also lays out possible penalties for failing to comply.

A full list of the guidelines is available on the OSHA website (

Tags:  SAFETY 

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2017 Commercial Roofing Contractor of the Year: KPost Roofing & Waterproofing

Posted By WSRCA, Friday, November 3, 2017

KPost Roofing & Waterproofing Continues to Thrive Working Almost Exclusively in the Dallas Market


Courtesy of: Roofing Contractor Magazine

If roofing is indeed a team sport, then few — if any — commercial roofing contractors around the United States embrace the philosophy quite like the team at KPost Roofing & Waterproofing in Dallas. It starts with President Steve Little, who prefers the title of head coach, and it trickles down through the company’s organizational structure, which he prefers to describe in football terms.

“We’re made of three separate units: the offense, which is our sales team; the defense, which is our field leadership and crew; and the special teams, which is our administration,” Little described. “We built the company up like a football team because we knew that if we operated like a football team, that within that team we could train, manage and excel in our skillsets.”

The process, which evolved since CEO Keith Post, Little and CFO Jayne Williams set out to mold their own company in one of the most robust construction markets in the country in 2003, is working. KPost’s 430 employees tallied a company-record $63 million in revenue last year, an increase of roughly 30 percent from the previous year and good for 19th on RC ’s Top 100 list for 2017.

That success, coupled with the scope, safety record and quality of KPost’s work, laid the groundwork for its selection as RC ’s Commercial Roofing Contractor of the Year for 2017.

The continued growth and industry accolades certainly exceeded the expectations the trio had when the doors opened. Little said the initial game plan was to build a company that could generate $10 million in revenue and sustain about 100 employees within the first three years. However, early success fueled their drive, and there seemed no sense in stopping any momentum the company was building.

In football terms, that meant protecting their home turf and clearing the field by proactively organizing a plan that challenged obstacles that could get in the way of reaching the goal line. Little said they did it by stepping out of the way and letting the offense, defense and special teams find their own ways to excel independently, while still keeping the team’s long-term success in mind. 

He left no doubt about his appreciation for all three ‘units’ upon accepting RC ’s 2017 Commercial Roofing Contractor of the Year award at the Best of Success conference in Tucson in September.

“We’re deeply honored to receive this reward and humbled,” he said. “We have tremendous people, and try to give back at every opportunity. This demonstrates that when you give, it comes back to you ten-fold.”



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Posted By WSRCA, Friday, November 3, 2017

Solar Spray Foam Roof Wins National Award


Courtesy of: The Spray Polyurethane Foam Alliance

Solar Spray Foam Roof installed by San Francisco Bay Area Contractor, Wedge Roofing was selected as "Best in the Nation" by the Spray Polyurethane Foam Alliance (SPFA).  The SPFA announced the winners of the 2017 Spray Foam Industry Excellence Awards at their 12th annual Awards Gala in Palm Springs. For the third consecutive year, Wedge Roofing won the First Place Award for Best Spray Foam Roof Nationwide under 40,000 sq. ft.

In this national competition, industry leading spray foam roofing projects from across the country were judged independently by a panel of experts, based on Value for Money, Speed of Delivery, Environmental Sustainability, Innovation, Best Practices, Problem Solving, and Risk Mitigation.

The award-winning solar spray foam roof system converted reroofing capital outlay into income generation for The Mission, a non-denominational house of worship located in Vacaville, California.

Custom designed by Wedge Roofing, this roofing project combines the benefits of a High-Performance Insulating Spray Foam Roof with the cooling effect of a Reflective Roof Coating and the energy generation of a rooftop solar system, resulting in an energy-efficient roof system that will pay for itself in utility savings.

The high-end Accella Brand Premium Spray Foam Products Roof installed by Wedge was paired with an equally high-end 163kW Photovoltaic System from Westhaven Solar for a seamless roof installation and solar system integration. The pairing means both systems work at peak efficiency, the solar system safely and securely implemented over the energy-efficient SPF roofing system.


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